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솔루션 > 제품 및 서비스

Complete Product List

In-Store Observations

Market Information Digest (MID)

소비자 패널 조사
Homescan
	Product Overview
	Product Details
	Manufacturer Applications
	Retailer Applications
I-Scan
Attitudinal Surveys

제품 구색 및 매대 공간의 활용
Spaceman Suite
	Spaceman Application Builder
	Spaceman Professional
	Spaceman Stock Planner
	Spaceman Merchandiser
	Spaceman Viewer
ProductPlanner
Software Downloads

소비자 조사
Brand Health Management
	Winning Brands, Winning Brands Categories
	DeltaQual
	New Product Success Rates
Customer Loyalty & Retention
	Customer eQ
	Employee eQ
	Shopper eQ
	Supply Chain eQ
	Homescan / I-Scan Consumer Insights
	Homescan / I-Scan Loyalty & Repeat
New Product Development
	ACNielsen \| concepts@work
	ACNielsen \| ScanTrack
	ACNielsen \| Retail Index
	ACNielsen \| Homescan
	ACNielsen BASES
Customer Needs & Motivations
	Brand Mapping
	DeltaQual
	Homescan / I-Scan Panel*Views
	Homescan Sourcerer
Marketing Mix Management
	가격 책정
		Brand Price Choice Modelling
		Brand Price Trade Off
		BASES Price Advisor
		Advanced Analytics
		Explorer
		Every Day Low Pricing (EDLP)
		Homescan Pricing Analysis
	Packaging
	Advertising & Promotion
		ACNielsen \| ads@work
		ACNielsen \| Winning Brands Adtrack
		ACNielsen \| ScanTrack
		ACNielsen \| Homescan
		ACNielsen Analytic Consulting Promotional Evaluation
	Retail Distribution
		쇼핑행태 보고서
		Shopper eQ
		Supply Chain eQ
		Advisor
		Spaceman
		Homescan Basket Analysis
		Homescan Trade Planner
		Retail Turnover Tracking
		Price Check Services
		Homescan Trade Planner
	Total Mix Models
		Conjoint - Sawtooth Adaptive Conjoint
		Conjoint - Bretton Clark Discrete Conjoint
		BASES Attvisor
		BASES Prima
		Modeling and Analytics Integration Models
		Homescan / I-Scan Brand Shifting

리테일러 서비스
	Homescan
	쇼핑행태 보고서
	Spaceman
	DemandTec

모델링 및 분석
	Handler’s Analysis
	Price Relative Test
	Brand Overlap
	New Launch Monitor
	Impact of Assortment Size
	Shelf Space Health
	Pricing Analytics
	Promotional Evaluation

의사결정 지원
	ACNielsen \| Answers
	ACNielsen \| Advisor i-sights

글로벌 서비스
	Global Track
	Global Snapshots
	Global Passport
	Global Launch Tracker

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Consumer understanding and insight are the key to ACNielsen's core services. We provide clients with objective and thorough information and insights about the impact of their marketing decisions on consumer shopping and purchasing decisions.




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